MANIFESTO
In identifying the lack of diversity in the design industry in Africa, Infinity commits to actively engineering and contributing to the change. The barriers of entry into tertiary courses for Interior Design and Architecture are great and stretch far further than the simple annual fees. Every year, the Future Designers Fund will research and strategize, to implement a funded initiative that will best impact potential design students of that year.
This could look different each year, but we can guarantee it will be the most appropriate action to ensure meaningful and tangible results to Africa’s future designers. We aim to identify young, talented, potential designers, who have a passion for design thinking and creativity. We commit to not simply throwing money at the problem but offering a holistic and tailer-made solution to each selected student.
Apart from tertiary fees, this could include mentorship, devices, life-coaching and emotional support, lunch money, curriculum enhancement and business acumen to name but a few. Our aim is to ensure that the selected students are nurtured and supported, yet also made accountable and motivated to succeed. Our core long term objective is to witness a shift in the design industry in Africa, and we have taken this on as not just a campaign, but our responsibility as a brand.